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Every business wants to bloom and soar high in the sky. They want their products to become hits like Xiaomi captured the entire Indian smartphone market. For this, they hire product managers. Product management is nowadays an essential management course in the world of growing competition.
Product information, as a subset of product management, is accessing and interpreting the product’s details in order to show its specifications, availability, price and other particulars over various distribution channels like Amazon, Walmart, et cetera. As you write your Instagram bio to appease your followers, product managers have to showcase their product to appease the buyers.
Let’s face it, there is probably a countless number of brands in the market offering the same product over multiple price ranges and any given person is not even aware of half of them. Search for a common household item, say a toaster, and you will be amazed that there are so many similar variants of the same product that even Loki wouldn’t be able to duplicate himself that many times! In that case, when a product information assignment is given, they are not able to write the answer as bright as sun.
Elements of SITTTSL002 Assignments
SITTTSL002 has various elements that students should be aware of while writing SITTTSL002 assessment answers. However, you are not Doctor Strange who can go into the future and see every probable outcome of your strategies. You have to formulate a plan with whatever resources there are available with you at the moment. To aid you in utilising these resources in the best way possible, TutorVersal provides online assignment help.
The various elements can be identified as –
Step 1 – Accessing the Product Information
Any product has a need in the market. Majority of the companies follow the push type of product launch wherein they cater to the need and demand of the consumers. Unless an organisation thinks that what they are offering will create a revolution among the customers, it is better to introduce a product which people want.
Identification of the need of the product information is an important parameter. If one cannot define what information customer might search for while searching for the product, your organisation’s product would probably never even show up in the search results.
The second stage of this step is identifying the methods that are needed to access the source of product information. These sources of information include magazine advertisements, manufacturer’s catalogues, listing the product details on a retailer’s website and many more. Basically, one has to create awareness of the product so that it may reach the customers. Nobody will buy what they cannot see. Tell specifications of the product in an attractive manner.
Step 2 – Interpreting Product Information
The student has to read the general as well as use specific specs related to the product. This way, you can interpret that product information which is needed to suit the operational need of the product. Imagine a person who is interested in buying a cheap refrigerator. You cannot tell the specifications of the latest home theatre system that your company launched. It does not match the sales requirement of the buyer. A person who has come to buy Whey Protein with 70% protein, you cannot write a product description of the variant having 50% protein. This creates a rift between the sales need of the product.
Identify the customers that relate to your product. If you have to write a product information for a laptop, relate the product information to your customers. Write whatever information the customer might search for. Conduct market surveys, ask your friends and family to get to know about the preferences of the buyer.
Finally, record the data for future use. This is helpful when a company wants to launch an upgraded version of the existing product. Referring to already stored information saves time and you can easily manipulate the existing product information in accordance with the needs of today.
Step 3 – Updating Product Knowledge
A product manager should update their knowledge of any new features the company added. If a smartphone company upgraded all its new phones to Android 8.0, you should update the same in the product information.
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